According to research from PriceWaterhouseCoopers, the year that online advertising will surpass TV ads , is not so far from our reality.
It is estimated that in 2019 online advertising will reach 83.89 billion dollars, leaving a figure that in 2014 was 49.45 billion dollars.
The change is a reflection of the time consumers spend on the Internet and requires attention of companies looking at this important market share.
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